JMB A/C & Heating
Last Year vs This Year
Same months compared side by side โ March 12 to August 18, both years.
Prepared by Damaris Solutions ยท August 2026
1 ยท Overall Sales
You sold more this year
+$43,632
That's 13.6% more revenue than the same stretch last year
๐ก The interesting part: you did this with fewer jobs (124 this year vs 131 last year) โ because the
average job got bigger, from $2,452 to $2,943. That's 20% more per job. You're not working more.
You're earning more per visit.
2 ยท Sales From Google Ads
Google brought in almost double
+82%
$27,130 โ $49,313 in Google-sourced sales
๐ก And it's steadier now: last year Google brought 4 jobs all year. This year it's already brought
15 jobs โ and there are still four months to go. Four of them were full system installs.
3 ยท Other Big Wins
๐ฑ
2ร more
New customers, not just repeat ones
New-customer work went from 14% of your sales to 32%. Last year the business leaned
heavily on people who already knew you. Now a third of it is fresh.
๐ค
+93%
Referrals nearly doubled
$44,260 โ $85,258. More people are sending you work โ usually a sign that visibility and
reputation are both climbing.
๐
$143,130
June was your best month ever
Up 50% from last June ($95,612). The single strongest month anywhere in your records.
๐
+$491
More money per job
Every job is worth $491 more on average than last year. Across 124 jobs that's where most
of your growth came from.
One Thing We're On
โ ๏ธ Your Google ads slowed way down this month. In June and July they ran about $60 a day. So far in
August they're running about $16 a day โ and the phone calls from ads dropped from 26 in June to 1 so
far in August.
The good news: the ads themselves are working better than ever (more people click them now than at any
point this year). They're just not being shown as often, which usually means a budget or billing setting.
We're getting this sorted so the rest of the busy season isn't lost.