📊 Marketing Dashboard 🌐 mohavesolar.com 📁 Original Proposal (Archived)

Lead Tracker · Meta Ads · Website · Phone

Every inbound lead in one place — work the pipeline, the economics update themselves
Leads synced through Aug 30, 2026
DS Prepared by Damaris Solutions

💰 Lead Economics — cost per sale updates as deals close

⚠ Leads sync automatically — ad spend does not. Update this from Ads Manager or cost-per-lead drifts low.
0
Total Leads
Cost / Lead
Ad spend ÷ ad leads · spend is manual
0
Still to Call
Status = NEW
0
Closed Deals
Cost / Sale
Ad spend ÷ closed ad deals
$0
Closed Revenue
all sources · ads + website
Return on Ad Spend
closed ad revenue ÷ spend
$0
Open Pipeline $
contracts on appt/proposal
Avg Contract
closed deals only
Google Sheet sync not configured
#DateNamePhoneEmail AddressLead SourceProductContract $StatusNotes
Statuses run NEW → CONTACTED → APPOINTMENT SET → PROPOSAL SENT → CLOSED, with DISQUALIFIED for renters, out-of-area or bad numbers. Lead Source is the campaign that captured the lead, with its Facebook/Instagram placement badge. Address is blank on Meta leads by default — the Instant Forms collect name, email and phone only, so fill the address in on the first call. Area-code tags flag numbers registered outside Arizona; in Lake Havasu these are often second-home owners, so treat them as "verify", not "reject". Website-form and phone leads can be added manually with + Add Lead.
Mohave Solar · Lead Tracker · maintained by Damaris Solutions